Spring 2018 Booklet — runderberg

Collateral | Publication Design

Museum Program Booklet

Museum of Jewish Heritage | 2018

Folded program booklets for both spring and fall versions measured 7 1/2 x 10-inches

Pages with saturated black printing necessitated of course using a heavier typeface for reverse-out body copy

Noted British land-sculptor and artist Andy Goldworthy's Garden of Stones always provided great views and an historical metaphor

The Shoah Foundation at USC produced interactive voice-prompted projections of two survivors with 1,500 recorded answers about their childhood experiences in the Holocaust

I could never dissuade my employer, who somewhat adored this walking map created by a previous designer, to replace it with a more geographically accurate one!

Every April, in connection with the museum’s Annual Gathering of Remembrance, an event held at the 2,500-seat Congregation Emanu-El on NYC’s Upper East Side, an offset-printed booklet usually of 24pgs. was distributed as well as mailed to the museum’s membership base, and made available in the museum’s lobby. Featuring exhibitions, programs, and performances for the season, the booklet also touted initiatives and partner organizations working out of the museum’s Battery Park City (Lower Manhattan) facility. For 2018, Memory Unearthed was a featured photography exhibition showcasing a cache of buried negatives made from within a Polish ghetto during the Holocaust.

As its sole designer, both the spring booklet as well as a fall version (sans the UES gathering), consumed roughly three weeks of production for layouts, rewrites, and revisions. After collection for output and uploading to the printer, a digital version with active links to the museum’s programs pages was created and made available on the museum’s site.